Mail For You E-Mail Marketing Campaign Software Features
Mail For You E-Mail Marketing Campaign Software is an user friendly solution that integrates all functions needed to developp an e-mailing communication campaign :
1 - Emailing message definition
The message can either be created in HTML or TEXT format with any standard software editor.
MFY integrates also a text editor to modify and customize the message
Launch your favorite HTML editor to create and modify graphically the message
Define the rules for each graphical objects used in the message
Visualize the message before launching the campaign visualizing the core message with the custom objects for each recipient.
Define the sender identity and the reply email address for each campaign
2 - Define recipients list
Import any type of contacts databases (customer, qualify leads, prospects..),
Compatible with any most format (ACCESS, EXCEL, ORACLE, DB2, SQL SERVER, FILEMAKER PRO, DBASE, Others ...)
Define contact extraction criteria with several filters, to optmiize recipient list.
"Remove list" management, to get out any contact who doesn’t want to be routed anymore.
3 - Message customization
Insert customize information from the contact database into the core message to increase the message efficiency (company name, contact name, title …)
Insert other type of message like special terms for people who wants to be removed from the emailing list.
Attach all type of files to the message (common files for all recipients or specific files for each recipient),
4 - Launch the emailing campaign
Campaign consistency verification (email address format, missing information)Global preview before starting to send.
Perform emailing campaign instantly or later by defining date and time schedule
On line campaign execution status, with the possobility to manage multiple campaigns priority
5 - Emailing reporting and analysis
Campaign report for analysis of each email sent, but also to check wrong email addresses, remove list demands, ...
Print and publish Campaign analysis with clear indications about email read, links clicked, remove list... Reports can be saved in PDF or RTF format.
analysis export for further data extraction and treatment with external tools (Excel, Access, csv, MySQl, SQL Server).